Earlier this year our class was given the assignment to create Metropolia UAS joint application visual marketing campaign for 2020. We were divided into groups of three and each member of the team was given a different task. My tasks in the group were to create the posters, to make advertisement videos, to design the joint application website, to rebrand Metropolia's social media presense, to visualise Metropolia's Studia event 2019 stand and finally to design the merchandise.
Our group really wanted to create something different and also fun. We thought that Metropolia had played it pretty safe when it comes to their earlier joint application campaigns. Our inspiration came from ice cream and how there are lot of different flavours. We wanted to convey the message that Metropolia has something for everyone.